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50 LinkedIn hooks and 6 carousel structures, free as a PDF

A free swipe file for people who post on LinkedIn: founders, freelancers, consultants and anyone building a name in their field. Every hook is a template with blanks, a filled-in example and a note on why it works. Every carousel is laid out slide by slide.

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PDF in A4 and a phone version. Free.

LinkedIn Hooks and Carousel Swipe File: 50 Hooks and 6 Carousel Structures, Free PDF

What you get

  • 50 hooks

    In six groups: story, contrarian, numbers, how-to, lessons and mistakes.

  • 6 full example posts

    One per group, each built on a hook from the file.

  • 6 carousel structures

    What to write on each of the 8 slides and in the post text.

  • What makes a hook work

    Five rules, and weak versus strong first lines.

  • A checklist

    For posts that get comments, to print or keep next to your draft.

  • Keyword-comment CTAs

    How to offer a free file for one word, with lines and a message to copy.

Who it is for

  • Founders, freelancers and consultants who post on LinkedIn
  • People who rewrite the first line of every post several times
  • Anyone planning their first LinkedIn carousel

Details

Hooks
50, in 6 groups, each with an example
Carousels
6 structures, 8 slides each
Pages
25 (A4), plus a phone version
Format
PDF
Price
Free, or pay what you want

How it works

  1. 1

    Pick the goal of your next post and open that group of hooks.

  2. 2

    Replace every [blank] with a real detail from your work, then read it out loud.

  3. 3

    Build the post or carousel with the structure that pairs with your hook group.

  4. 4

    Run the checklist before you publish.

Questions

Is it really free?

Yes. Enter 0 at checkout. If it helps you, you can pay what you like.

What is a hook on LinkedIn?

The first line or two of a post, the part people read before they open the rest. The file has 50 of them as templates with blanks to fill in.

Is it only for LinkedIn?

It is written for LinkedIn, but the hooks and the checklist work for most text posts and newsletters.

Can I turn the structures into slides?

Yes. They work in any design tool, or as text posts. Swipeboard Lite, our free carousel maker, turns them into finished slides in your browser.

Can I share the file?

Please share the link to this page instead. The PDF is for your own use.

Get LinkedIn Hooks and Carousel Swipe File

50 Hooks and 6 Carousel Structures, Free PDF

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